Strategic Management
Author Information
John Pearce, Richard RobinsonProduct Details
ISBN: 9780078029295
Publish Date: 01/19/2012
Publisher: McGraw-Hill/Irwin
Number of pages: 976
Description
Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 13e. This thirteenth edition of Strategic Management has a refined message and a new subtitle: Planning for Domestic & Global Competition. This new edition is specially designed to accommodate the needs of strategy students worldwide in our fast-changing twenty-first century. The authors complement the focus on strategic planning for success within U.S. borders with unprecedented attention on how U.S. firms can leverage their domestic success by forming international partnerships and can achieve international success by becoming actively involved in global trade. These are exciting times, and they are reflected in this book. The new edition includes NEW or revised chapter material, 30 NEW cases, and dozens of NEW illustrations.
Related The Critic Textbooks
Literacy in the Early Grades: A Successful Start for PreK-4 Readers and Writers (with...
The third edition of Literacy in the Early Grades: A Successful Start for PreK-4 Readers and...
Human Competence: Engineering Worthy Performance
What People Have Said About Human Competence:"Among the ideas bulging from this classic work:...
Food Processing: Principles and Applications
Renowned international academicians and food industry professionals have collaborated to create...
The Adolescent Psychotherapy Treatment Planner (PracticePlanners)
The Adolescent Psychotherapy Treatment Planner, Fourth Ediiton provides treatment planning...